There are many free resources available to you to help you to carry out Internet marketing for your business and below are a few of them.
Keyphrase research
Use the tool below to find out:
The total number of competitive pages for your keyphrase
The approximate number of pages that have been optimised for your keyphrase
Keyword density tool
The keyword density should be in the range 4%-5% and the tool below allows you to measure this for a page on your website:
SEO Studio
Find out where your website ranks on the search engines
This tools allows you to track the position of your website on your chosen search engines for all of your chosen keyphrases at the click of a button. It also helps with many other aspects of optimising your website. It is created by Trendmx Software (www.trendmx.com) and is well worth the time you will take to download and learn to use it.
Search Engine Optimization Software Trendmetrix Software is a search engine optimization company offering professional search engine optimization software tools and services to improve your search engine rankings.
Google Analytics
Everything you need to know about your website's visitors.
Another free tool from Google which gives you masses of detailed information about activity on your site. You need a Google account and can sign up here www.google.com/analytics.
If you copy text from Word or one of your other websites, you often bring hidden unwanted formatting text into your website which will mess up the formatting of your page. PureText is a free tool that cleans all formatting text from whatever you copy so the text you paste is always clean. Download this free from http://www.stevemiller.net/puretext
Streaming Video hosting
If you would like your visitors to see a streaming video, you can upload to www.brightcove.com and then embed the player on a page of your site.
